Truly Ceylon Tea
Branding
Client Truly Ceylon Tea
Category Brand Identity
Year 2020
Agency Future i , https://futurei.lk
Introduction

In the heartland of tea culture, emerges Truly Ceylon Tea—a new brand that epitomizes the essence of Ceylon tea, destined for the global market. Future I took the reins, crafting a comprehensive brand identity that included the logo, label, packaging, and a digital presence through website design.

Challenges:
Launching a new tea brand in a market as steeped in tradition as Sri Lanka presented a unique set of challenges. The task was not only to create a brand that stood out but also one that paid homage to the rich heritage of Ceylon tea.

Solutions:
Future I  embarked on a journey to encapsulate the spirit of Ceylon tea in every aspect of Truly Ceylon Tea's identity. The brand identity was meticulously designed, starting with a distinctive logo that captured the elegance and authenticity of the product. The label and packaging were crafted with an artisanal touch, ensuring that each tea bag or loose-leaf package told a story of tradition and quality. The website design seamlessly extended this narrative into the digital realm, offering a virtual experience that reflected the brand's commitment to excellence.

Result

Truly Ceylon Tea stands not just as a product but as a testament to the successful fusion of tradition and innovation. The brand has seamlessly entered the global market, captivating consumers with its distinctive identity and commitment to the unparalleled quality of Ceylon tea. Future I's comprehensive approach, from brand identity to website design, has created a harmonious brand narrative that resonates with tea enthusiasts worldwide.

In the realm of tea, Truly Ceylon Tea is more than a beverage; it's an experience—a sip of tradition, a taste of excellence.

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