Service
SEO, AEO & GEO
Get found on Google, Bing and AI assistants: SEO to rank, AEO to become the answer, and GEO to be cited by ChatGPT, Copilot, Gemini and Perplexity.
Search has changed. People still use Google and Bing, but they also ask AI assistants — Google AI Overviews, ChatGPT, Microsoft Copilot, Gemini and Perplexity. We optimise your website for all of them.
SEO, AEO and GEO explained
- SEO (search engine optimisation) improves your website so it ranks on Google and Bing for the searches your customers make.
- AEO (answer engine optimisation) structures your content so search engines and voice assistants can use it as the direct answer to a question.
- GEO (generative engine optimisation) makes your brand and content easy for AI systems to find, trust and cite when they generate answers.
What we do
- Technical foundations — crawlability, speed, mobile experience, sitemaps, canonicals and structured data.
- Research — the keywords and real questions your customers ask, in search and in AI assistants.
- Content — pages that answer those questions clearly, with the expertise and evidence that earn trust.
- Local visibility — Google Business Profile, Bing Places and consistent business details across the web.
- Authority — genuine mentions and links from relevant, reputable sites.
- Measurement — Google Search Console, Bing Webmaster Tools (including its AI Performance report) and GA4.
SEO plans
Our SEO plans are packaged by the number of target keywords and the pace of work, so you can start focused and scale up as results come in. Tell us your goals and we’ll recommend the right plan.
FAQ
SEO, AEO & GEO: your questions
How long does SEO take to work?
Technical fixes can be picked up as soon as pages are recrawled, but meaningful ranking growth usually builds over three to six months, depending on competition and your starting point. We report progress every month.
What is the difference between SEO, AEO and GEO?
SEO helps you rank in search results. AEO helps your content become the direct answer in featured snippets, AI Overviews and voice search. GEO helps AI assistants such as ChatGPT, Copilot and Perplexity cite your brand. All three rely on the same foundations: crawlable, trustworthy, well-structured content.
Can you guarantee first place on Google?
No one can honestly guarantee rankings — Google says so itself. We guarantee the work: a clear plan, transparent reporting and steady improvement in visibility, traffic and enquiries.
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